I’m going to show you something a little different in this Blogging Progress Report Mar 03 2019. There is yet another metric you can use to measure how far you’ve progressed each month: your author ranking on Amazon.
I’ll start with a continuation of last month’s metrics for you. My registered users have grown from 12,273 to 14,030 (an increase of 1,757). And my subscribers have grown from 9 to 13 (an increase of 4). Obviously, some email marketing will be required to increase the subscriber rate—which is the metric I truly want to increase as discussed in my last report.
Blogging Progress Report Mar 03 2019: Amazon Author Ranking Overall
Another important metric every author should be watching is your Amazon Author Ranking. In order to get this report, you’ll have to create an Author Central Page for yourself on Amazon. Your author rank will tell you the current placement of all your paperback and ebooks on the site as a whole, and also within each individual category. Here are some examples.
Do you see how my ranking fluctuates on a daily basis? Some people will try to tell you that your Amazon point value will immediately spike whenever someone buys one of your books. I disagree. Their ranking system is more complicated than that. I’ve seen no fluctuation whatsoever when someone has bought a book. Then I’ve seen a dramatic rank increase on other days when no one has bought any books whatsoever.
So, I don’t have a magic formula for you on how much traffic you should drive to your books on Amazon at any given time. But I will tell you that your ranking is important. And Timothy Ellis would agree: “It’s not enough to write a good book. It needs to be visible, it needs to be findable, it needs to attract the eye, and suck the reader inside. Visibility comes with rank. … The best strategy is to release a new book, before the 60 day abyss comes along.”
Blogging Progress Report Mar 03 2019: Amazon Author Ranking Paperbacks
Here’s how I rank for paperbacks overall and paperbacks in the “business and money” category. I look better here than I do on the entire site.
Blogging Progress Report Mar 03 2019: Amazon Author Ranking Ebooks
My best author ranking is in the Kindle ebooks area. This makes sense since most of the books I publish to Amazon are Kindle ebooks.
Once your ranking is consistently in the top 500, that’s when you’ll have enough visibility to really start earning money from your books. Right now, I’m still seeing a few hundred free downloads of my books each month. And, this month, two ebooks were sold.
Micro wins! Onwards and upwards!
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