Create a Facebook Author Page to Promote Yourself and Your Books!
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become a fan of PPG on Facebook!
Facebook is not only a great place for a company like PPG to promote itself. Writers can also create their very own author pages to promote themselves, their books, and their upcoming events. Creating a page is free of charge, but writers can also set up a Facebook pay-per-click ad campaign from their pages if they choose. Visit PPG's page for more ideas and inspiration! Become our fan on Facebook today!
PPG is a Canadian book publisher dedicated to serving Canadian authors. Visit our book publishing website to learn how you can publish your book today.
Kim - Thank you for the gentle nudge to both create and sustain a Facebook site for my niche ESL book, Compelling Conversations.
I must confess, however, that I've been disappointed at both the number of visitors and depth of connection. And I've put up a decent number of discussion topics with excellent links. Perhaps it just takes more time, but I've found writing reviews on related books on Amazon a better use of my limited time. (BTW, Compelling Conversations is regularly in the top 50,000 on Amazon.) Can you compare the two activities?
Also how does advertising on Facebook compare to Google? Any thoughts or experiences that you can share? Consider me curious.
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I didn't see the whole article and would like to. My comment is similar to the above one that doesn't get good traffic. I turned to LInkedin--much better audiences and discussion groups and get 35% more monthly traffic from LI. My blog tells this story.
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Eric, I'm still looking into a fair comparison of Facebook and Google for you. I’ll get back to you on that.
For both Judy and Eric, I think the key here is to be on as many sites as possible—Twitter, Facebook, Google, LinkedIn, Booktour, et cetera—and have them back-linked to your own website and blog. They all work together much better than any of them works alone.
Your primary website’s SEO (Search Engine Optimization) is not only determined by the amount of traffic it gets on a daily basis. Google's algorithm also accounts for how many back-links your site has on other related sites when determining where you will land in the search results. The more sites you're on (and have linked back to your primary website), the more points your primary website will gain. The more points you have, the higher up you land in organic search results. The higher up you land, the more potential for more clicks and, ultimately, for more sales.
One of PPG's writers has written a fantastic article about SEO that I'm going to be posting on this blog shortly. Watch for it.
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